We created Political Traction to assess how much traction political leaders, pundits, and media get with the people they’re trying to reach: people like you.
Every week, we look at the top political issues being discussed in Ottawa and assess how much they resonated with Canadians across the country.
If the name “Political Traction” sounds familiar to you, it’s because it’s not entirely new. Political Traction is brought to you by Navigator, so you might already know that the original Political Traction was a popular segment that Navigator’s Chairman, Jaime Watt, hosted on one of Canada’s most-watched political shows. It ran for four seasons and now, we’re expanding on the original concept and bringing you this podcast.
A few months ago, we had the idea to revive Political Traction as a podcast. With podcasting, we saw an opportunity to take the original made-for-TV concept and dive deeper. Every week, Allie McHugh and research analyst, David Woolley, run through the top three issues making news in Ottawa and on Parliament Hill. We analyze how much traction Ottawa got with Canadian public. Then, to tell us what this all means, and analyze how in (or out) of tune Ottawa is with Canadians, Allie speaks with one of our public affairs experts.
In our inaugural episode, Allie explains how the podcast got started and talks with Navigator Chairman, Jaime Watt, about the beginning of Political Traction and why it matters.
Music in this episode:
Political Traction Theme Song, by Andrew Polychronopoulos
Winner Winner, by Kevin McLeod from royalty-free music site incompetech.com